Selling Your Initiatives
Keenan | Author, CEO/President, Forbes Contributor, Blogger
A Sales Guy
Gap Selling is Keenan’s proprietary selling methodology, centered around your current state and desired future state. In this keynote, Keenan teaches you how to sell your initiatives to get buy-in from all stakeholders. Attendees will learn how to identify the gap between a current state and desired future state, including: how to measure the gap, how to put a value on the gap, how to help all stakeholders see the value, how to expand it and why it matters.
ABOUT KEENAN: Keenan is A Sales Guy Inc’s CEO/President and Chief Antagonist. He’s been selling something to someone for his entire life. He’s been teaching and coaching almost as long. With over 20 years of sales experience, which he’ll tell you he doesn’t give a shit about, Keenan has been influencing, learning from and shaping the world of sales for a long time. Finder of the elephant in the room, Keenan calls it as he sees it and lets nothing or no one go unnoticed.
Keenan’s passion for problem solving reaches well beyond the sales and business world. He is the celebrated author of Not Taught: What It Takes to be Successful in the 21st Century That Nobody’s Teaching You. The 21st Century has ushered in the information age, and with it a new set of rules for success. Not Taught shares how the rules of the industrial age no longer work and that if you want to be successful, you must learn the new rules for success.